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Healthier-looking hair starts at the scalp.
Powered by Biomimetic ScalpTech™ that works at the molecular level so what you see is healthier-looking hair from root to length.
Healthier-looking hair starts at the scalp.
Powered by Biomimetic ScalpTech™ that works at the molecular level so what you see is healthier-looking hair from root to length.
Hairfall Resist
For Hairfall That Won't Quitx
Dandruff Relief
For Recurring Flakes
Micellar Detox
For Limp, Lifeless Roots
Color Retain+
For Color That Fades Too Soon
Hairfall Resist
For Hairfall That Won't Quitx
Dandruff Relief
For Recurring Flakes
Micellar Detox
For Limp, Lifeless Roots
Color Retain+
For Color That Fades Too Soon
Hairfall Resist
For Hairfall That Won't Quitx
Dandruff Relief
For Recurring Flakes
Micellar Detox
For Limp, Lifeless Roots
Color Retain+
For Color That Fades Too Soon
WE INTRODUCE TO YOU, OUR INNOVATIVE TECHNOLOGY
Biomimetic ScalpTech™
DSE With Biomimetic ScalpTech™, mimics hair's natural molecular structure for repair that truly works
Developed with innovative ingredients
0%
Clinically Tested
Works at molecular level to mimics the structure and function of scalp & hair molecus
0%
Agrees
New hair starts to grow, hair roots & shaft strengthened
0%
Clinically Tested
Works at molecular level to mimics the structure and function of scalp & hair molecus
0%
Agrees
New hair starts to grow, hair roots & shaft strengthened
Different Hair Types,
Same Structural Core
When Damage Happens, Surface Care Isn't Enough.
Repair needs to work at the
molecular level
INTRODUCING BIOMIMETIC SCALPTECH™
Biotin Peptide
FITS FOR YOUR PROBLEM
An intensive leave in serum for visible hair regrowth
92%
Agrees baby hair starts to grow in 28 days
-42%
reduces hair loss
after 28 days
after 28 days
INTRODUCING BIOMIMETIC SCALPTECH™
Micro Complex Keratin
FITS FOR YOUR PROBLEM
Strengthens the hair core, helping strands stay intact and reducing breakage from the root
90%
new hair growth feels stronger
in just 14 days
in just 14 days
60%
Reduces hairfall after 28 days
INTRODUCING BIOMIMETIC SCALPTECH™
Molecular Amino
FITS FOR YOUR PROBLEM
Expertly formulated to relieve dandruff and dry flakes while restoring scalp harmony
-92%
dandruff reduced
after 14 days
after 14 days
89%
agrees oil & sebu reduced
after 14 days
after 14 days
INTRODUCING BIOMIMETIC SCALPTECH™
Hydra-B5 Complex
FITS FOR YOUR PROBLEM
Expertly formulated to remove excess oil and impurities, leaving hair light, clean, and revitalized
-92%
oil & sebum reduced
In 14 days
In 14 days
89%
agrees scalp feels
Fresher and Cleaner
Fresher and Cleaner
INTRODUCING BIOMIMETIC SCALPTECH™
Cera Aminox
FITS FOR YOUR PROBLEM
Designed for color treated hair prone to dryness, helping preserve vibrancy even after 20 washes.
20×
locks in color
after 20 washes
941%
Damage hair reduce
Developed with
Global Hair Scientist,
Dermatologist, and
Trichologist
dr. Ardhiah Iswanda Putri, SpDVE, M.Ked.Klin
DSE Trichologist
By mimicking physiological skin signaling pathways, biomimetics enables targeted regeneration and measurable clinical improvement.
Dr. Pinkie is a medical doctor and trichologist who’s known for turning scalp science into real-life hair fixes. With a strong focus on scalp biology and barrier health, she helps make sense of everyday problems, from hair fall to “scalp moods” that change with stress, heat, and busy routines. As a DSE Scalp Expert, she shares practical, easy-to-follow habits that fit modern lifestyles, so your haircare feels less complicated, but more effective.
1/3
dr. Hafiza Fikri, Sp.DVE., FINSDV., PGC
DSE Hair Expert
Healing happens when science learns to respect biological design
Dr. Fiza is a dermatologist with a special interest in scalp physiology and hair growth, especially how daily life impacts the scalp environment. She blends clinical expertise with evidence-based formulation knowledge, connecting lab research to what people actually experience: oily roots, dry scalp, sensitivity, and thinning over time. As a DSE Scalp Expert, she strengthens DSE’s biomimetic approach with clear, science-led guidance that still feels wearable and routine-friendly.
1/3
Kiefer Lippens
DSE ProColor Advisor
By mimicking physiological skin signaling pathways, biomimetics enables targeted regeneration and measurable clinical improvement.
Kiefer Lippens is a professional hair artist known for his color-focused work and modern salon craftsmanship. He brings a “real life” lens to hair and scalp care, helping people keep their hair looking polished through daily heat, commute, and styling while grounding every tip in how the scalp and hair fiber actually behave after chemical services. As a DSE Scalp Expert, Kiefer translates biomimetic scalp science into simple aftercare habits that protect comfort, keep hair smooth, and help color look fresher for longer.
1/3
dr. Ardhiah Iswanda Putri, SpDVE, M.Ked.Klin
DSE Trichologist
By mimicking physiological skin signaling pathways, biomimetics enables targeted regeneration and measurable clinical improvement.
Dr. Pinkie is a medical doctor and trichologist who’s known for turning scalp science into real-life hair fixes. With a strong focus on scalp biology and barrier health, she helps make sense of everyday problems, from hair fall to “scalp moods” that change with stress, heat, and busy routines. As a DSE Scalp Expert, she shares practical, easy-to-follow habits that fit modern lifestyles, so your haircare feels less complicated, but more effective.
1/3
dr. Hafiza Fikri, Sp.DVE., FINSDV., PGC
DSE Hair Expert
Healing happens when science learns to respect biological design
Dr. Fiza is a dermatologist with a special interest in scalp physiology and hair growth, especially how daily life impacts the scalp environment. She blends clinical expertise with evidence-based formulation knowledge, connecting lab research to what people actually experience: oily roots, dry scalp, sensitivity, and thinning over time. As a DSE Scalp Expert, she strengthens DSE’s biomimetic approach with clear, science-led guidance that still feels wearable and routine-friendly.
1/3
Kiefer Lippens
DSE ProColor Advisor
By mimicking physiological skin signaling pathways, biomimetics enables targeted regeneration and measurable clinical improvement.
Kiefer Lippens is a professional hair artist known for his color-focused work and modern salon craftsmanship. He brings a “real life” lens to hair and scalp care, helping people keep their hair looking polished through daily heat, commute, and styling while grounding every tip in how the scalp and hair fiber actually behave after chemical services. As a DSE Scalp Expert, Kiefer translates biomimetic scalp science into simple aftercare habits that protect comfort, keep hair smooth, and help color look fresher for longer.
1/3
See the Change. Feel the Confidence
Before
After
Heni Sasmita
Nah, sebelum pake DSE rambut rontoknya parah sekali, pake DSE keliatan perubahannya setelah 3 minggu, tiap keramas dan sisiran jadi berkurang rontoknya.
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Heni Sasmita
Nah, sebelum pake DSE rambut rontoknya parah sekali, pake DSE keliatan perubahannya setelah 3 minggu, tiap keramas dan sisiran jadi berkurang rontoknya.
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Before
After
Before
After
Peni Nurhidayah
Tipe rambut saya kering, biasanya banyak rontok kecil-kecil waktu disisir. Setelah pakai shampoo ini, rontok yang kecil-kecil gak ada, sisa rontok paling 2-5 helai aja.
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Peni Nurhidayah
Tipe rambut saya kering, biasanya banyak rontok kecil-kecil waktu disisir. Setelah pakai shampoo ini, rontok yang kecil-kecil gak ada, sisa rontok paling 2-5 helai aja.
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Before
After
Before
After
Peni Nurhidayah
Tipe rambut saya kering, biasanya banyak rontok kecil-kecil waktu disisir. Setelah pakai shampoo ini, rontok yang kecil-kecil gak ada, sisa rontok paling 2-5 helai aja.
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Peni Nurhidayah
Tipe rambut saya kering, biasanya banyak rontok kecil-kecil waktu disisir. Setelah pakai shampoo ini, rontok yang kecil-kecil gak ada, sisa rontok paling 2-5 helai aja.
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Before
After
Before
After
Peni Nurhidayah
Tipe rambut saya kering, biasanya banyak rontok kecil-kecil waktu disisir. Setelah pakai shampoo ini, rontok yang kecil-kecil gak ada, sisa rontok paling 2-5 helai aja.
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Peni Nurhidayah
Tipe rambut saya kering, biasanya banyak rontok kecil-kecil waktu disisir. Setelah pakai shampoo ini, rontok yang kecil-kecil gak ada, sisa rontok paling 2-5 helai aja.
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Before
After
Before
After
Husniawati
Awalnya ketombeku membandel, tapi sejak pakai DSE, ketombe berkurang dan sekarang cukup keramas 3 hari sekali aja karena ga bikin lepek
Anti Dandruff Shampoo
for dry flakes and dandruff
Husniawati
Awalnya ketombeku membandel, tapi sejak pakai DSE, ketombe berkurang dan sekarang cukup keramas 3 hari sekali aja karena ga bikin lepek
Anti Dandruff Shampoo
for dry flakes and dandruff
Before
After
Before
After
Husniawati
Awalnya ketombeku membandel, tapi sejak pakai DSE, ketombe berkurang dan sekarang cukup keramas 3 hari sekali aja karena ga bikin lepek
Anti Dandruff Shampoo
for dry flakes and dandruff
Husniawati
Awalnya ketombeku membandel, tapi sejak pakai DSE, ketombe berkurang dan sekarang cukup keramas 3 hari sekali aja karena ga bikin lepek
Anti Dandruff Shampoo
for dry flakes and dandruff
Before
After
Before
After
Ayu Puspitasari
Rambut rontok aku udah mulai berkurang, yang tadinya pitak juga udah mulai tumbuh rambut baru lagi. Rambut jadi lembuttt banget dan mudah disisir.
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Ayu Puspitasari
Rambut rontok aku udah mulai berkurang, yang tadinya pitak juga udah mulai tumbuh rambut baru lagi. Rambut jadi lembuttt banget dan mudah disisir.
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Before
After
Before
After
Ayu Puspitasari
Rambut rontok aku udah mulai berkurang, yang tadinya pitak juga udah mulai tumbuh rambut baru lagi. Rambut jadi lembuttt banget dan mudah disisir.
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Ayu Puspitasari
Rambut rontok aku udah mulai berkurang, yang tadinya pitak juga udah mulai tumbuh rambut baru lagi. Rambut jadi lembuttt banget dan mudah disisir.
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Before
After
Before
After
Ayu Puspitasari
Rambut rontok aku udah mulai berkurang, yang tadinya pitak juga udah mulai tumbuh rambut baru lagi. Rambut jadi lembuttt banget dan mudah disisir.
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Ayu Puspitasari
Rambut rontok aku udah mulai berkurang, yang tadinya pitak juga udah mulai tumbuh rambut baru lagi. Rambut jadi lembuttt banget dan mudah disisir.
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Before
After
Before
After
Nabila Mudaffa Setiawan
Bener-bener suka banget sama shampoo DSE ini, ketombeku juga berkurang. Sebagai warga planet Bekasi yang mataharinya punya sendiri, rambutku jadi aman gak cepet lepek. Apalagi aku sering olahraga volly meskipun keringetan tapi rambut tetap aman. Biasanya sih ketombe cepat muncul, tapi setelah rutin pake shampoo ini ketombe berkurang bahkan hampir menghilang. Aku percaya proses, karena ini udah better bangetttt
Anti Dandruff Shampoo
for dry flakes and dandruff
Nabila Mudaffa Setiawan
Bener-bener suka banget sama shampoo DSE ini, ketombeku juga berkurang. Sebagai warga planet Bekasi yang mataharinya punya sendiri, rambutku jadi aman gak cepet lepek. Apalagi aku sering olahraga volly meskipun keringetan tapi rambut tetap aman. Biasanya sih ketombe cepat muncul, tapi setelah rutin pake shampoo ini ketombe berkurang bahkan hampir menghilang. Aku percaya proses, karena ini udah better bangetttt
Anti Dandruff Shampoo
for dry flakes and dandruff
Before
After
Before
After
Selda Rosana
Dulu rambut gampang rontok dan lepek, sekarang rontoknya jauh berkurang dan mulai tumbuh banyak baby hair jadi terasa lebih lebat. Ketombe juga lebih terkontrol dan rambut tahan lebih lama sebelum lepek.
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Selda Rosana
Dulu rambut gampang rontok dan lepek, sekarang rontoknya jauh berkurang dan mulai tumbuh banyak baby hair jadi terasa lebih lebat. Ketombe juga lebih terkontrol dan rambut tahan lebih lama sebelum lepek.
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Before
After
Before
After
Reski Dwi
Sebelumnya pas pakai sisir berasa abis potong rambut saking banyaknya yang rontok, tapi setelah pake DSE Hairfall Resist jadi tumbuh baby hair banyak banget. Dulu rambutku juga gampang banget lepek, bahkan harus tiap hari keramas tapi sekarang bahkan sampai 3 hari tetap gak lepek sama sekali.
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Reski Dwi
Sebelumnya pas pakai sisir berasa abis potong rambut saking banyaknya yang rontok, tapi setelah pake DSE Hairfall Resist jadi tumbuh baby hair banyak banget. Dulu rambutku juga gampang banget lepek, bahkan harus tiap hari keramas tapi sekarang bahkan sampai 3 hari tetap gak lepek sama sekali.
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Before
After
Before
After
Reski Dwi
Sebelumnya pas pakai sisir berasa abis potong rambut saking banyaknya yang rontok, tapi setelah pake DSE Hairfall Resist jadi tumbuh baby hair banyak banget. Dulu rambutku juga gampang banget lepek, bahkan harus tiap hari keramas tapi sekarang bahkan sampai 3 hari tetap gak lepek sama sekali.
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Reski Dwi
Sebelumnya pas pakai sisir berasa abis potong rambut saking banyaknya yang rontok, tapi setelah pake DSE Hairfall Resist jadi tumbuh baby hair banyak banget. Dulu rambutku juga gampang banget lepek, bahkan harus tiap hari keramas tapi sekarang bahkan sampai 3 hari tetap gak lepek sama sekali.
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Before
After
Before
After
Reski Dwi
Sebelumnya pas pakai sisir berasa abis potong rambut saking banyaknya yang rontok, tapi setelah pake DSE Hairfall Resist jadi tumbuh baby hair banyak banget. Dulu rambutku juga gampang banget lepek, bahkan harus tiap hari keramas tapi sekarang bahkan sampai 3 hari tetap gak lepek sama sekali.
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Reski Dwi
Sebelumnya pas pakai sisir berasa abis potong rambut saking banyaknya yang rontok, tapi setelah pake DSE Hairfall Resist jadi tumbuh baby hair banyak banget. Dulu rambutku juga gampang banget lepek, bahkan harus tiap hari keramas tapi sekarang bahkan sampai 3 hari tetap gak lepek sama sekali.
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Before
After
Before
After
Siti Alfiatun Khotimah
Sebelumnya kepalaku ketombean parah, bahkan abis keramas pun masih ada. Sekarang udah 2 hari ga keramas, ketombenya tinggal dikit banget, rambut juga kerasa lebih tebel. Pertama pake sampe sekarang cocok banget pake shampoo ini🩵🩵
Anti Dandruff Shampoo
for dry flakes and dandruff
Siti Alfiatun Khotimah
Sebelumnya kepalaku ketombean parah, bahkan abis keramas pun masih ada. Sekarang udah 2 hari ga keramas, ketombenya tinggal dikit banget, rambut juga kerasa lebih tebel. Pertama pake sampe sekarang cocok banget pake shampoo ini🩵🩵
Anti Dandruff Shampoo
for dry flakes and dandruff
Before
After
Before
After
Dwiyanti Nurfaizah
Setelah melahirkan rambut rontok parah dan gampang ketombe setelah melahirkan. Sekarang rontok jauh berkurang, rambut mulai tumbuh lagi di bagian atas dan samping jidat, serta ketombe dan gatal mulai hilang.
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Dwiyanti Nurfaizah
Setelah melahirkan rambut rontok parah dan gampang ketombe setelah melahirkan. Sekarang rontok jauh berkurang, rambut mulai tumbuh lagi di bagian atas dan samping jidat, serta ketombe dan gatal mulai hilang.
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Before
After
Before
After
Jessica
Lumayan ngurangin rontok pas keramas dan sisiran, plus so far aman pake ini ketombe ga dateng
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Jessica
Lumayan ngurangin rontok pas keramas dan sisiran, plus so far aman pake ini ketombe ga dateng
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Before
After
Before
After
Jessica
Lumayan ngurangin rontok pas keramas dan sisiran, plus so far aman pake ini ketombe ga dateng
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Jessica
Lumayan ngurangin rontok pas keramas dan sisiran, plus so far aman pake ini ketombe ga dateng
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Before
After
Before
After
Jessica
Lumayan ngurangin rontok pas keramas dan sisiran, plus so far aman pake ini ketombe ga dateng
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Jessica
Lumayan ngurangin rontok pas keramas dan sisiran, plus so far aman pake ini ketombe ga dateng
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Before
After
Before
After
Kavita Putri
Untuk rontok lumayan berkurang, yang paling menojol bikin rambut jadi lembut, halus, & mudah diatur. Setelah kenal produk DSE ini, Alhamdulillah rontok di sisir aku sekarang jadi berkurang banget. Tumbuh baby hair di bagian jidat juga!
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Kavita Putri
Untuk rontok lumayan berkurang, yang paling menojol bikin rambut jadi lembut, halus, & mudah diatur. Setelah kenal produk DSE ini, Alhamdulillah rontok di sisir aku sekarang jadi berkurang banget. Tumbuh baby hair di bagian jidat juga!
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Before
After
Before
After
Rusma Irawati
Biasanya banyak rambut yang nyangkut di sisir, sekarang masih ada tapi gak sebanyak itu, paling beberapa helai aja. Di bagian atas kepala juga jadi banyak rambut baru yang tumbuh
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Rusma Irawati
Biasanya banyak rambut yang nyangkut di sisir, sekarang masih ada tapi gak sebanyak itu, paling beberapa helai aja. Di bagian atas kepala juga jadi banyak rambut baru yang tumbuh
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Before
After
Before
After
Rusma Irawati
Biasanya banyak rambut yang nyangkut di sisir, sekarang masih ada tapi gak sebanyak itu, paling beberapa helai aja. Di bagian atas kepala juga jadi banyak rambut baru yang tumbuh
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Rusma Irawati
Biasanya banyak rambut yang nyangkut di sisir, sekarang masih ada tapi gak sebanyak itu, paling beberapa helai aja. Di bagian atas kepala juga jadi banyak rambut baru yang tumbuh
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Before
After
Before
After
Rusma Irawati
Biasanya banyak rambut yang nyangkut di sisir, sekarang masih ada tapi gak sebanyak itu, paling beberapa helai aja. Di bagian atas kepala juga jadi banyak rambut baru yang tumbuh
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Rusma Irawati
Biasanya banyak rambut yang nyangkut di sisir, sekarang masih ada tapi gak sebanyak itu, paling beberapa helai aja. Di bagian atas kepala juga jadi banyak rambut baru yang tumbuh
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Before
After
Before
After
Angel Christy
Dulu pas keramas rambut rontok banget dan gampang lepek. Sekarang rontoknya jauh berkurang, ketombe lebih terkontrol, dan rambut bisa tahan sampai 3 hari tanpa lepek.
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Angel Christy
Dulu pas keramas rambut rontok banget dan gampang lepek. Sekarang rontoknya jauh berkurang, ketombe lebih terkontrol, dan rambut bisa tahan sampai 3 hari tanpa lepek.
Hairfall Resist Shampoo
For weakened hair, prone to shedding
Before
After
Before
After
Bretsha
Rambut jadi numbuh lebih cepat, halus, dan ga bikin kering. Sebelum mandi lumayan banyak rontok tapi sehabis mandi jadi berkurang. Baby hair juga jadi banyak banget kaya numbuh poni.x
Hairfall Resist Shampoox
For weakened hair, prone to sheddingx
Bretsha
Rambut jadi numbuh lebih cepat, halus, dan ga bikin kering. Sebelum mandi lumayan banyak rontok tapi sehabis mandi jadi berkurang. Baby hair juga jadi banyak banget kaya numbuh poni.x
Hairfall Resist Shampoox
For weakened hair, prone to sheddingx
Before
After